The Business of Being Creative – 2: The Power Of Niche, Scarcity and The Long Tail
What does the long tail, scarcity and niche have to do with your creative business? Umm, everything. Oh, and if you are not sure what the long tail, scarcity and niche even mean in this context, that is ok, I will just tell you the story of Blue Bottle Coffee and it will all make sense. Listen in…
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Link to Sound File for Visually Impaired: Click Here
Host: Sean Low of The Business of Being Creative
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Podcast Network: The Wedding Biz Network
Production House: Flint Stone Media
Copyright of Kushner Entertainment 2020.